Speedpanel
Manufacturer connects teams and improves forecasting
The Sugar effect
95%
accuracy of forecasting
50%
reduction in admin time
Faster
responses for customers
Speedpanel, an Australian-owned manufacturer of fire-rated and acoustic building systems, has been helping make buildings safer for nearly 30 years.
The challenge
As Speedpanel has grown, the way teams worked became more complex. Sales, customer service, and manufacturing each managed information differently, making it hard to get a clear view of what was happening across the business.
In an industry where sales are measured by square metre, forecasting accuracy was a constant challenge.
The solution
Speedpanel made the decision to transform how it worked. It centralised customer, sales, and operational data in Sugar, giving reliable insights across the business. Teams can track performance with confidence, forecast accurately, and dedicate more time to customers.
By digitising Installation Reviews within the same platform, teams can now complete site audits on tablets, generate instant reports for subcontractors, and feed data directly into BI dashboards.
“Sugar helps us better service our customers and sets us up for international expansion.”
PETER L. National Sales and Marketing Manager, Speedpanel
Speedpanel
Speedpanel, an Australian-owned manufacturer of fire-rated and acoustic building systems, has been helping make buildings safer for nearly 30 years. As the company grew, Speedpanel needed a smarter, more connected way to manage the business across sales, operations, and customer service. By adopting Sugar, Speedpanel created a single source of truth that gave the business clarity, confidence, and control.
Siloed, manual processes
As Speedpanel has grown, the way teams worked became more complex. Sales, customer service, and manufacturing each managed information differently, making it hard to get a clear view of what was happening across the business. In an industry where sales are measured by square metre, forecasting accuracy was a constant challenge.
Speedpanel also wanted to improve its Installation Review service, where the business would send Project Managers to assess on-site installation quality and compliance against certified system details, ensuring that Speedpanel’s fire rated systems are installed correctly to deliver their life-safety function. To enhance both efficiency and insight, Speedpanel sought to modernise the way these reviews were conducted. Previously, the process relied on a mix of cameras, phones, and PDF reports a manual and time-consuming workflow.
Centralised data, faster reviews
Speedpanel made the decision to transform how it worked. It centralised customer, sales, and operational data in Sugar, giving reliable insights across the business. Teams can track performance with confidence, forecast accurately, and dedicate more time to customers. By digitising Installation Reviews within the same platform, teams can now complete site audits on tablets, generate instant reports for subcontractors, and feed data directly into BI dashboards. This shift has turned what was once a manual reporting exercise into a continuous feedback loop that improves both efficiency and compliance.
Empowered teams, smoother projects
“The biggest result that we’ve had with Sugar is that the team and management operate with better end-to-end visibility,” says Peter Lorenc, National Sales and Marketing Manager at Speedpanel. “Our reps now know what’s happening, what’s expected, and what’s next.” The transformation has delivered measurable improvements:
Forecasts up to 95% accurate
Up to 50% reduction in admin time
Faster responses for customers
Ready for international growth
