SeasoN
3
episode
3
24
minutes

Delivering Sales and CRM Success with Andres Obando, Coordinadora

Join SugarCRM and Andres Obando for Fuel Growth Podcast’s S3E3 and learn how CRM and a focused sales strategy can lead to business success.

Listen to the episode here

About the episode

Andres Obando is the VP of Sales at Coordinadora, the largest logistics and delivery company in Colombia. Andres studied business as an undergraduate at Babson College in Boston and then earned his master’s in management at IE Business School in Madrid before returning to Medellin to ultimately run sales for Coordinadora. 

On this episode of Fuel Growth, discover the intricacies of nurturing a family-run business into one of Colombia’s largest enterprises, the power of a focused strategy, the role of CRM in streamlining operations, and why saying ‘no’ can sometimes lead to success.

Transcript

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Guest

Andres Obando

VP of Sales at Coordinadora

Andres Obando is the VP of Sales at Coordinadora, the largest logistics and delivery company in Colombia. Originally from Colombia, Andres studied business as an undergraduate at Babson College in Boston and then earned his master’s in management at IE Business School in Madrid before returning to Medellin to ultimately run sales for Coordinadora. Andres speaks English, French, and German in addition to his native Spanish and is the author of three non-fiction novels.