FOR MANUFACTURING & DISTRIBUTION TEAMS

Stop losing deals because your ERP and CRM don't speak to each other

SugarAI connects your ERP, sales pipeline, and account data — so your team spends more time selling and less time switching between systems.

Creative Foam, Ex-Cell Kaiser, Speedpanel
and 312 more manufacturing teams trust SugarAI

See how your ERP data becomes sales intelligence

Last step

See how your ERP data becomes sales intelligence

Last step

See how your ERP data becomes sales intelligence

Last step

44%

sales goal exceeded

sales-call activity

94%

customer satisfaction

180+

ERP integrations

Manufacturing and distribution teams that trust SugarAI
THE COST OF DOING NOTHING

Your reps are good. Your systems are letting them down.

Manufacturing sales are long and complex. When ERP and CRM data don't connect, deals slip — and you don't see it until it's too late.

Forecasting built on guesswork

Manual processes make it hard to plan with long sales cycles and many stakeholders. One delayed deal throws off the whole quarter.

Top pain in 91% of discovery calls

Top pain in 91% of discovery calls

Your ERP and CRM live in separate worlds

Reps quote from memory while pricing, inventory, and order history sit in the ERP. Every manual cross-check costs time and margin.

~85% flag as go/no-go criteria

~85% flag as go/no-go criteria

New reps take too long to ramp

Complex product lines and long customer histories mean rookies spend months learning. That's revenue you can't afford to wait for.

Avg. ramp: 6–9 months without tooling

Avg. ramp: 6–9 months without tooling

WHAT CHANGES WITH SUGARAI

Know your customers.
Grow your sales.

Every number comes from verified SugarAI customer data.

44%

Sales goal exceeded – Creative Foam

Full pipeline visibility and ERP data in one place. The team closed ahead of target without adding headcount.

Sales-call activity, no headcount added

AI-suggested next steps mean reps spend time selling – not prepping or logging.

5%

Aftermarket parts revenue lift – Sun State

ERP-connected reorder signals surface automatically – spot expansion opportunities before competitors do.

44%

Sales goal exceeded – Creative Foam

Full pipeline visibility and ERP data in one place. The team closed ahead of target without adding headcount.

5%

Aftermarket parts revenue lift – Sun State

ERP-connected reorder signals surface automatically – spot expansion opportunities before competitors do.

Sales-call activity, no headcount added

AI-suggested next steps mean reps spend time selling – not prepping or logging.

HOW SUGARAI COMPARES

Real users choose SugarAI over Salesforce – here's why.

Real users say SugarAI's best feature is helping sales teams grow and retain accounts without drowning in complexity.

★★★★★

Jade, Marketing and IT Manager

With Sugar, we work smarter and have freed up hours across the business.

★★★★★

Peter, Sales and Marketing Manager

Our reps now know what’s happening, what’s expected, and what’s next.

★★★★★

Sandra, Commercial Coordinator

Sugar’s versatility is awesome.

★★★★★

Lars, CRM Team Lead

With Sugar, we now have a 360-degree view of our customers worldwide.

Salesforce
SugarAI
Customer experience
82%
94%
Customers willing to recommend
69%
78%
Integration and deployment
84%
86%
Service and support
82%
86%
CUSTOMER RESULTS

Numbers from real companies.
Not a benchmark study.

44%

Sales goal exceeded after implementing SugarAI. Full account visibility and ERP data in one place changed the way the team tracked, forecast, and closed.

D

VP of Sales,
Creative Foam

3×

Sales-call activity tripled, plus a 5% lift in aftermarket parts revenue — without adding headcount. ERP-connected account signals gave reps the right accounts to call at the right time.

P

Parts Sales Director,
Sun State International Trucks

"Real data at last"

"Now, we can look at real data and quantify what we mean — in terms of dollars, opportunities, and time." Sales and manufacturing systems now run as one.

E

Ex-Cell Kaiser

HOW IT WORKS

Live in 3 weeks. Not 3 months.

Every implementation follows the same four-phase model. You get a dedicated implementation manager – not a ticket queue.

3
4
DAY 1

Kickoff & data mapping

Your implementation manager maps your ERP schema to SugarAI. Shared Slack channel from hour one. No dev resource needed.

DAYS 2–7

ERP sync + CRM config

Live bi-directional sync between your ERP and SugarAI. Accounts, contacts, products, and order history imported automatically.

DAYS 8–14

Team onboarding

Live training per team segment — sales, ops, management. Recorded for async onboarding of new hires.

WEEK 3

Go live

Full deployment.

FAQ

Questions your IT and Finance team will ask

We'd rather answer them here than at the end of a proof-of-concept.

SOC 2 Type II
GDPR Compliant
3-week avg. setup
No long-Term lock-in
How does SugarAI handle complex manufacturing sales cycles?

SugarAI gives full visibility into every account and stakeholder, keeping long, multi-stage deals on track even when timelines change. AI-suggested next steps mean no deal falls through the cracks during a 6-month cycle.

Which ERP integrations are available?

Native connectors for SAP B1, SAP S/4HANA, Epicor, Infor, NetSuite, Sage, and Microsoft Business Central — plus 180+ others via our marketplace. Our integration team handles the mapping; no dev resource required on your side.

How does SugarAI use ERP data to support sales?

SugarAI connects ERP data with CRM activity, giving reps one view of pricing, products, orders, and inventory to act faster and spot new opportunities — including reorder signals and upsell triggers they would otherwise miss.

We already have Salesforce. Why switch?

Most manufacturers who switch from Salesforce cite two reasons: rep adoption failure and the cost of Agentforce Manufacturing (Enterprise Edition starts at $275/user/month). SugarAI is built for operational industries — the ERP integration is native, the interface is simpler, and reps actually use it because it shows them their accounts.

How long does implementation take?

Average is 3 weeks. For a 50-seat deployment connecting to SAP Business One, we've done it in 11 days.

"Sugar really is the best CRM & Sales analysis tool I’ve used. I would highly recommend it for growing your business.“ Alistair, General Parts Manager

"Sugar really is the best CRM & Sales analysis tool I’ve used. I would highly recommend it for growing your business.“ Alistair, General Parts Manager

"Sugar really is the best CRM & Sales analysis tool I’ve used. I would highly recommend it for growing your business.“ Alistair, General Parts Manager